Business Model Strategies to Built A Sustainable Economy for Agrotourism at Coffee Farming in Kopi Warga Study Case: TerminalBusiness Model Strategies to Built A Sustainable Economy for Agrotourism at Coffee Farming in Kopi Warga Study Case: Terminal

نویسندگان

چکیده

Millennial employees had a higher turnover intention is increasing lately and it creates bigger problem in the job industry, A recent study shows, that most Millennials are assigned to work just fulfill pressure from their inner circle, so they chose bury dreams. The establishment of Terminal offered abridged this current problem. Most occurs company affected by millennial workforce who feel dissatisfied with own work, or else reversed expectation. will people an early career stage, currently called as fresh graduates help them find perfect path enhanced activities exploration. one key be tested Gunung Wayang, research aims for determining critical important factor impacting acceptance business strategy Agrotourism Wayang towards terminal execute design implemented agrotourism develop better future method used using Qualitative data analysis, through use observation such case semi-structured interview. Finally, analysis was performed gathered taped video, audio were analyzed coded respectively, primarily qualitative research, triangulation ensure validity reliability data. correlation between TPB semi structured interview has been conducted ruled positive tendencies which resulted on both three variables attitude behavior, subjective norm perceived behavioral control percentage respectively 58.3%75% 75%. rest result dominated neutral giving results variable behavior 41.7%, 12.5% 25% lastly negative resulting last position votes only according done give respective subject creation Terminal. In following years, expected there comprehensive curriculum timeline project execution.

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ژورنال

عنوان ژورنال: International Journal of Current Science Research and Review

سال: 2022

ISSN: ['2581-8341']

DOI: https://doi.org/10.47191/ijcsrr/v5-i7-36